Twitter, is the fastest online news and social networking site, where
users in 140 characters can send "tweets" and interact with their
followers.
TENDENCIA, El Arte de Viajar, together with El Squid Roe and Choya Grafica
organized for the first time in Los Cabos a "Twitter Party" with the main
goal of promoting activities, restaurants the destination’s natural beauty. An
innovative way to encourage twitters to visit this place.
Throughout the day the Tourism Board, hotels, restaurants, tour
operators and of course the Twitter community joined the party, sharing images,
links and phrases that invited to "Explore Los Cabos".
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| @Pitahayas_Rest |
The enthusiasm is contagious and thus accounts not linked to the
destination also shared using the phrase #ExploreLosCabos!
The results were very encouraging. It was intended to position the
phrase #ExploreLosCabos among the first trending topics. During the first hour it
reached to position number 5 and only an hour and a half later reached the
first place, which was maintained for several minutes.
What impact did this have on Los Cabos?
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| @GenaroRuizMX |
A total of 531 accounts achieved 4,223,591 visualization impacts. Each
participant had an average of 3,730 followers in their respective accounts.
Thus in a single day 1,980,630 people read a news of LOS CABOS.
Pictures of the beach, a refreshing drink at the seaside, an incredible
adventure with friends or a romantic couple dinner will definitely put Los
Cabos on the list of must destinations to visit.
